UK Transport Firm Go-ahead Partners With Blockchain Startup Dovu
Go-Ahead, a leading UK’s public transport providers, has recently partnered with a blockchain startup—
DOVU Blockchain-based Marketplace
Through the partnership, Go-Ahead will be leveraging DOVU’s blockchain-powered reward platform to help its understand its customers better and also reward them appropriately. Also, users of the
David Brown, Go-Ahead Group Chief Executive, also said that:
“With our passengers taking over one billion journeys a year, it is important to look at how we can better meet and exceed their changing needs. The quality of the businesses we have worked with through the Billion Journey Project has been was extremely high, and I hope it is a great indication of where the future of the transport industry is headed.”
“Data is the oil of the new economy and transport users are being
incentivisedto share their data in a responsible way. The result is a win-win for consumers and corporations: actionable data that can boost efficiencies and improve services.” Krasina Mileva, COO & Co-Founder at DOVUexplained.